Do You Really Need Separate iPad Screenshots?
If your app supports iPad, you can't get away with uploading only iPhone screenshots. App Store Connect requires a dedicated iPad screenshot set for any app that supports iPad, and skipping it either blocks submission outright or becomes a rejection reason during review. It's the kind of item that's easy to push off with "I'll get to it later" and then scramble to finish right before launch — worth planning for early instead.
13-Inch iPad Screenshot Requirements
The screen resolution for the 13-inch iPad Pro is 2064×2752. Any app that supports iPad needs a screenshot set at this size as a baseline. Even if your app supports several iPad screen sizes, submitting one representative size at the correct resolution is the starting point.
Why You Shouldn't Just Stretch Your iPhone Screenshots
In a pinch, it's tempting to scale up an iPhone screenshot to fit the iPad aspect ratio or pad it out with extra background. The result usually looks off — UI elements blur, proportions stretch unnaturally. The bigger issue is that the layout in the stretched image doesn't match what the app actually looks like running on an iPad. Because iPad screens are larger, many apps use a genuinely different layout there — sidebars, split views, wider grids — and a stretched iPhone screenshot captures none of that, creating a mismatch the moment a real user opens the app.
Portrait or Landscape — Think Harder on iPad
iPhone usage skews heavily portrait, but iPad usage often leans much more landscape depending on the app. For productivity tools or board-style games that make use of a wide screen in landscape, shooting screenshots in landscape matches the real usage experience. For apps built around vertical scrolling, portrait screenshots still make sense on iPad too. When deciding, prioritize how people actually hold and use the app on iPad over matching your iPhone version for consistency's sake.
If You Don't Have an iPad-Specific Layout
Even if your app just scales up its iPhone UI on iPad rather than using a dedicated layout, your screenshots still need to be captured on an actual iPad or simulator. Showing users exactly how that scaled-up UI looks on an iPad screen builds far more trust than reusing an unrelated image.
Turning on iPad support and then neglecting the screenshots doesn't just make your store page look unfinished — it can block submission entirely. Planning your iPad screenshot shoot at the same time you decide to support iPad saves you from a scramble right before launch.